L&D Webinar Series: Designing Learning for Impact and Transformation
Exploring how organisations can design learning experiences that drive measurable impact and organisational transformation
Event information
Event Overview: Organisations are increasingly challenged to demonstrate the strategic value of learning in environments characterised by disruption, rapid technological change, and evolving workforce expectations. As businesses seek to build resilient, high-performing organisations, learning and development functions are under pressure to move beyond training delivery toward measurable organisational impact.
This inaugural L&D Webinar Series session brings together senior learning leaders and academic expertise to explore how organisations can intentionally design learning experiences that influence behaviour, strengthen leadership capability, support transformation, and create sustainable organisational value.
Through cross-sector perspectives from banking, e-commerce/logistics, and executive education, participants will gain practical insights into emerging approaches to learning design, organisational capability building, and the future of workplace learning.
Key Learning Outcomes:
- Explore how learning can be positioned as a strategic driver of organisational transformation
- Examine approaches to designing learning experiences for measurable impact
- Understand how leading organisations are aligning learning to business strategy
- Explore emerging trends influencing the future of learning and workforce capability
Agenda
- Welcome and Introduction (setting the scene: Why learning impact matters)
- Panel Discussion: Designing Learning for Organisational Impact (perspectives from banking and e-commerce/logistics)
- Key Themes Explored
- Learning as a strategic business lever
- Designing transformative learning journeys
- Measuring impact beyond completion metrics
- Building future-ready capability
- Learning, leadership, and organisational culture
- Responding to AI and changing workforce dynamics
- Interactive Audience Q&A
- Closing Reflections and Key Takeaways
Target Audience: Senior L&D and Talent leaders in corporate organisations, responsible for executive development programmes and partnerships with universities.
Speakers
Anita Carollisen
Group Executive: People & Transformation, Takealot Group
Dudu Moloko
Group Head of Learning, FirstRand Group
Caitlin Ferreira
Dr Caitlin Ferreira is an Associate Professor specialising in Marketing as well as the Modular MBA Programme Director. She holds a PhD in Industrial Marketing from the Luleå University of Technology in Sweden, alongside three degrees from the University of Cape Town, specialising in marketing, economics, and finance. Dr Ferreira’s teaching experience spans undergraduate and postgraduate courses across both public and private higher education institutions in South Africa and abroad.
Dr Ferreira’s research broadly centres on responsible marketing through a consideration of consumer behaviour and emerging technologies, with a particular focus on their intersections and implications for sustainable business practices. Her work explores how marketing efforts can integrate ethical considerations and leverage technological advancements in a responsible manner while fostering long-term organisational success. As a passionate educator and researcher, Dr Ferreira seeks to inspire the next generation of scholars and practitioners to advance the fields of marketing and consumer research in innovative and responsible ways. Dr Ferreira has an active presence in the global academic community, serving on the editorial boards of international journals and regularly presenting her research at international conferences.
In addition to her academic contributions, Dr Ferreira has significant experience as a marketing and research consultant. Her expertise spans designing and implementing research projects and aligning marketing strategies with organisational goals. Through her executive education initiatives, she has worked with a range of organisations to strengthen their marketing capabilities, ensuring an understanding of core marketing principles throughout the organisations.